Benchmark Research 2026 · MedTech · Devices · Diagnostics

    AI in sales coaching for MedTech

    An independent benchmark to understand how sales leaders and sales professionals in MedTech experience coaching — and the role AI plays in it. 10 minutes to answer — you receive the full report.

    Research conducted by Gyroscope International with The Sales Gym, Qwantiq and Skeells.ai. Results shared exclusively with respondents.

    2 panels
    Commercial leaders & sales professionals, same questions
    10 min
    To answer · responses analysed in aggregate
    Nov 2026
    Report expected to be published late November

    Why this research

    AI is being adopted across MedTech commercial teams faster than coaching capability is being built. Often the pressure is on sales managers when it comes to coaching sales professionals — yet these people may be short on time and might not be fully trained for it.

    This benchmark asks commercial leaders and sales professionals largely the same questions, then compares the answers.

    What you will receive

    • The full benchmark report, free of charge
    • Findings quantified across the MedTech panel
    • The AI Coaching Maturity Model — and where you sit on it
    • Optional 30-minute follow-up consultation

    The survey report is expected to be published in late November 2026.